WordPress is the most popular content management system in the world, with over 75 million users and 400 million monthly site visits. Should you, however, use WordPress for your business’s website? The short response is that it is debatable.
In this post, you’ll learn about WordPress, why it’s so famous, and why you should use it for your business’s website, as well as some of the reasons why it may not be the best fit for you.
What is a Content Management System(a.k.a CMS)?
You must first understand what a content management system (CMS) is and how it works before we can discuss why WordPress is the perfect CMS for your small business website.
A content management system (CMS) is a platform that lets you publish, manage, and change content, as well as display it as web pages and blog posts, without requiring advanced technical expertise.
To put it another way, a content management system is a tool that assists you in creating a website from the ground up. Although it is possible to create a website without using a content management system, a CMS allows anybody to do so, even if they do not know how to code in HTML.
How Does a Content Management System Work?
A content management system allows users to access database records, template files, and design styles through a graphical user interface (GUI), which is a fancy way of saying “what you see is what you get.”
You can write content, upload images, and handle media with little to no experience writing HTML code using a user-friendly CMS like WordPress. You’ll need to know how to write HTML code and upload HTML files to your server if you want to create a small business website without using a content management system.
HTML programming isn’t something that can be mastered in a single night. HTML code is also how a web browser learns how to visually show the layout of your website to the user, so it’s not something you want to get wrong.
Why is WordPress So Popular?
Today, there are a dozen of content management systems to choose from, but WordPress is by far the most common.
It is responsible for nearly 35% of all internet traffic and more than 60% of all CMS-built websites.
In reality, WordPress was used to create 34% of the world’s most popular websites, including TED, Etsy, Reuters, Yelp, The New Yorker, TechCrunch, and People.
But what is it about WordPress that makes it so popular? The big answer is… it’s completely open.
WordPress is Open Source
One of the most appealing features of WordPress is that it is completely open-source, meaning you can update, modify, or upgrade the source code to improve the look and functionality of your website. You can alter WordPress if you don’t like anything about it.
WordPress is constantly developing because it is based on open-source code.
WordPress developers are constantly introducing new plugins and enhancing functionality, while coders are constantly creating new features that you can use to customise your website.
WordPress Is Ready to use!
As soon as you instal WordPress, it is ready to use. All you have to do now is pick your theme, plug-ins, and how you want to customise your website. In reality, the majority of the features you need are included in the installation, so you won’t need to instal additional plugins for social media feeds or comments.
WordPress is SEO Friendly
One of the reasons why so many small business owners prefer WordPress for their website is that it offers many SEO benefits. It’s no secret that search engines like Google and Bing favour WordPress over non-WordPress sites.
It’s not because Google and Bing are like WordPress websites, but because the WordPress system makes crawling a WordPress website simpler than crawling a Drupal or Joomla site.
WordPress websites are Customizable
WordPress is extremely customizable, which is one of its most appealing features. Editing webpages, changing your theme, and adding plugins are simple with the WordPress GUI. With little or no effort, you can also add features to enhance the efficiency and functionality of your website.
WordPress is Free To Use
WordPress is the most cost-effective CMS on the market today, with no licence costs and free templates, software, and plugins.
It also comes with a variety of low-cost hosting options, bringing the overall cost of creating, hosting, and maintaining a WordPress website far below that of the competition.
Talented WordPress Developers
The huge group of coders, developers, and designers who provide deep support for your business and your website is an often overlooked benefit of using WordPress for your company website.
Many talented web designers who are well-versed in WordPress are eager to assist you in launching your website, providing expert support, and keeping it up to date.
WordPress vs Other CMS Platforms
WordPress has a number of features that set it apart from other CMS platforms, the most notable of which is its user-friendly interface and functionality. WordPress is easily easier to set up and maintain than Joomla or Drupal.
Let’s look at the features of each one and see what their strengths are and which one is better suited to your needs.
WordPress vs Joomla
Joomla is the second most popular content management system on the market today, accounting for nearly 6% of the market and powering nearly 58 million websites. There are numerous benefits to using Joomla, including the fact that it is optimised for speed and is one of the better options for social networks and eCommerce.
Joomla, like WordPress, is multilingual, mobile-friendly, and has thousands of extensions.
Themes, unlike WordPress, are not easily accessible or available. Users must go out of their way to find and download themes, which can pose a security risk to your website. Joomla is also far more complicated than WordPress.
Creating content in Joomla is not as simple as it is in WordPress, and all admin and post creation takes place on the backend, making it difficult to customise or add plugins and extensions.
WordPress vs Drupal
Drupal is the third most popular CMS after Joomla and WordPress. Drupal, like Joomla, is more complex and less intuitive than WordPress. In fact, to do almost anything with the CMS, users must have a working knowledge of HTML, PHP, and other coding languages.
Drupal has over 4,000 modules and nearly 3000 themes that work amazingly well together. It is also faster than WordPress and Joomla. The advanced understanding of HTML code required to operate it, however, makes it difficult for the average person to use.
WordPress vs Other DIY Site Builders
WordPress is a user-friendly, intuitive, and simple-to-learn platform. It has a plain, user-friendly interface for creating content, as well as hundreds of themes and plugins for customising your website’s look and functionality.
WordPress is so simple to use that it renders many “do it yourself web builders” obsolete. DIY website builders are pre-built content management systems that allow you to create a website in a matter of minutes.
They’re much more costly and not all that much easier to use than WordPress. Furthermore, the websites created by DIY site builders are typically simple and have limited functionality.
Wix vs. WordPress
The most significant distinction between WordPress and Wix is that WordPress is a free, open-source standalone software, while Wix is a paid service. WIx, like WordPress, is simple to use and built for non-technical users, so you don’t need to know how to code in order to use it.
Wix, on the other hand, lacks many of the more complex website features that allow you to create a completely customised website, unlike WordPress. Templates are simple and difficult to configure, and you have less overall control over your website’s appearance and functionality.
Squarespace vs. WordPress
Squarespace is a common DIY site builder that is simple to use and intuitive. It is a good option for websites that need standard features. Wix and Squarespace are close in several ways, and each has its own set of benefits.
Squarespace, like WordPress, is intuitive and user-friendly, but it lacks the sheer number of features and flexibility that WordPress provides. It also lacks the number of themes and plugins that WordPress does.
Is WordPress the best platform for my website?
The long and short of it is that it depends. WordPress is the ideal platform for business owners who have the time and resources to manage their website. If you don’t have a budget for maintenance, a good hosting company, or the need to expand pages and edit content, a service like Squarespace or Wix might be a better option.
WordPress is also safe, SEO-friendly, and completely customizable to your specifications. Whatever your company requires from its website, WordPress can make it a reality.
How Do I Begin Using WordPress?
It is simple to get started with WordPress. Simply purchase hosting for your website, select a domain name, and begin building your website. Contact Digitallydiv Agency for WordPress website design and Build.
Our expert Web Developers will take your WordPress site to the next level and maximise the potential of what you can accomplish with your company website. !
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About the Author
Div Acharya, Founder, and Managing Director at DigitallyDiv strong believer and want nothing more than seeing you and your brand become amazingly victorious. With an MBA degree from Swinburne University Melbourne in tow and a great passion for digital marketing & Social Media Marketing, She is here to stay & grow!. She comes with a passion for helping people gain their confidence in Online Marketing.
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