How Much does it cost for a website in 2021.

Cost to Build a website

website design Melbourne
website design Melbourne
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About the Author:

Divia Acharya, Founder, and Managing Director at Digitallydiv strong believer and want nothing more than seeing you and your brand become amazingly victorious. With an MBA degree from Swinburne University Melbourne in tow and a great passion for digital marketing ,Social Media Marketing & Blogging, I am here to stay & grow!. I DESIRE a passion for helping people gain their confidence in Online marketing.

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Now a days, The Internet/web has made it simpler, easier and quicker than ever before to start up a business. The majority of business owners consider it important to have a website. But the One of the main questions raised is” just how much does it cost for a website”? And how much can you spend on a website without paying over the odds, so it delivers what you need?

Sounds like you?

Here is the Guide to how much a website costs, I’m going to tell you what I tell all my clients and potential clients. Our service and price might not be right for you, and that’s okay. There are plenty of options when it comes to website design, all with their own pros and cons.

So, Why do you need a website for your Business?

It’s tempting and Exciting to immediately start investigating or contacting web designers. You need to describe what you want to accomplish on your website before you start searching for a solution. Aside from being just another online business card, every website should have a meaning and it should do what its meant to ” Generate Leads”.

You need to be confident that a return on investment is produced by your site. As a company expense, it shouldn’t be written off. Your website should be designed to deliver ongoing enquiries and sales.

Here are a few ideas for your own website purpose…

  • Collect website enquiries
  • Increase the number of phone calls you get
  • Sell your digital products online
  • Showcase your work
  • Increase donations
  • Build an online community
  • Promote your event
  • Share your knowledge & expertise
  • Build an email list of prospects
You may need to do various different things on your website, but before you create/Build your website, it’s important that you know what they are. Your page should be designed around the overall intent of your business. So every aspect of the design, copywriting , Content and usability of the website should concentrate on pushing the end user to do what you also want them to do.
 
So, How do you want to spend your $$ when it comes to new website?

Self-build Do It Yourself services like WIX, Go-daddy, Weebly etc.

Inexpensive DIY Websites

Approximate price: free – $ 20-50/Month

Too many business owners, bloggers, and entrepreneurs creating your own website using a service like Wix, GoDaddy, or Weebly is an enticing solution. And it’s easy to see why, on a monthly basis, these websites are generally free or cost very little.

Find your domain and create your site at Weebly.com!
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Limitations with these DIY web Builders

As attractive as these low-cost websites are, they do have some limitations. The first is the design. These services work by getting you to choose a template from a selection of ready-made designs. This means that you usually work within the limits of that particular design. The good thing is, these website builders are generally very easy to use with their drag-and-drop features.

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Are these DIY websites Search Engine Friendly?

Not Really, rather Not to the Great extent. There's a lot of talk about the DIY builders and their impact on your search engine rankings. Does that work? Or does Google not like DIY builders? If you're thinking about building your own site using this method, make sure you consider this beforehand to prevent any headaches later.

Weebly - Websites, eCommerce & Marketing in one place.
website design Melbourne

DO it Yourself

DIY websites

What to do before

investing in this option:

  1. Research what people are saying about the company. Forums are a great place to see what people are fighting with!
  2. Look at what the others did with the templates. Templates look great when they’re 
  3. designed by a professional, so check them out after a novice has looked at it!
  4. Check other costs –  hosting, email accounts, encoder/designer help if you need it, etc. It’s all adding up!

A Basic Business Card Website

Biz Card Website

Approximate price: $400 -$1500

There are hundreds (if not thousands) of Freelancers and web designers in Australia offering web design packages within this price range. Unlike the first option, these are suitable for those who simply do not have the time or skills to invest in building their own website.

These websites usually display your information, just like a business card. They’re usually built using pre-made html templates.

 They tend to be very basic in terms of design, and they’re not usually built with SEO in mind. That doesn’t mean they’re not going to rank high in search engines, it just means that some things aren’t going to be considered before or during the build. This means that it might take a lot of work on your part to get the site to scratch once it’s built.

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Pros :

One of the cheaper options. You save time not having to build it yourself.

website design Melbourne

Cons

Usually very basic designs. Might not come with CMS. Might not be Mobile friendly. You might have to pay more for future website amendments

website design Melbourne

Biz card Websites

BIZ CARD WEBSITE​

What to do before

investing in this option:

  • Make sure the website comes with a content management system. Even ask to see how it works beforehand. If it doesn’t, be clear on how much it will cost to update your site.
  • Check that the website is mobile/tablet friendly
  • Check what is included! Will you get a blog, social media integration, URL, email accounts, hosting, images (stock photos cost) etc.

A template website using WordPress / Joomla / Drupal.

Approximate price: $1500-$3500

Sometimes website designers will build your website using pre-existing WordPress, Joomla or Drupal templates.

These types of websites usually have a more polished and professional look than those for DIY or basic options. In fact, I used this method for some of my clients because it was an affordable alternative to more expensive options. However, even though the website looks better, it is still a template, and therefore still quite restrictive.

The appeal of this option is that you get a decent-looking website (depending on the designer, obviously) along with the easy-to-use WordPress CMS, Joomla, etc.

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Pros

Websites look more professional. Come with an easy-to-use CMS. Lots of online support and resources if you get stuck. More SEO options

website design Melbourne

Cons

Steeper learning curve than DIY option. Limited design control unless you know code. Generic design that isn’t tailored around your business.

website design Melbourne

Template Websites

Template WEBSITE​

What to do before

investing in this option:

  • Ask the designer what they can do with the design, how much can they change to tailor around your needs?
  • With any design company – check that the website is mobile/tablet friendly!
  • Check what is included! Will you get a blog, social media integration, SEO,email accounts,  images (stock photos cost) etc.

A Custom Made Website

Approximate price: $5000-15,000+

Many web design agencies and Boutiques will charge a custom-built website, including  Our Agency, within this price bracket.

You should expect more for your money at this price than the three options above. Your website should be tailored to your branding and should appeal to your target market.Your home page should be fully customised, along with your standard pages and possibly your blog/contact page.

The agency Or the Boutiques can often spend a lot of time at the research and preparation stage, making sure everything is up to your liking and set up for final conversion. Every design element should encourage your reader to do something, such as contacting you, filling in a form, or hitting the Purchase button right now. You can also add extras to the above option, such as a bespoke blog, email marketing integration, or copywriting and SEO on-page.

website design Melbourne

Pros

Completely bespoke website Professional design service. Consistent branding with logo and social media, etc. Mobile/tablet friendly. CMS is usually included. Stock images usually included.

website design Melbourne

Cons

It’s more expensive. The process can take longer because it’s designed from scratch.Even if its redesign, it has to fully made from the scratch.

website design Melbourne

Custom Made Websites

Custom Made WEBSITE​

What to do before

investing in this option:

  • Ask the web designer what their process is. Will they show you a version of their design before you invest? Or will you receive different design versions(Demos) to choose from?
  • Ask if the website also comes with a CMS
  • Check what is included! Will you get a blog, social media integration, XML Maps, CRM Integration,and  images (stock photos cost) etc.
  • Will you need to provide the stock images or will they provide some of them as part of the service.

Your Brand Story is told in a way that’s compelling, useful, inspiring, and/or entertaining for your target audience. So that they want to be a part of it.

Huge Project Website

Approximate price: $15K-$100K+

This option is suitable for those looking for the ultimate web design service( websites and web Applications). You may find that every single page of your website needs to be tailored to your needs. Or you may need a website that fits within the internal processes of your business or a Web application.

These websites are generally very technical and smart. They have a great deal of functionality and attention to detail… hence the price tag. You’re paying for a knowledgeable and experienced team of people who can build every single thing you need from scratch.

website design Melbourne

Pros

Bespoke technical requirements (not just design!) Robust website that caters to your exact needs. The support of a highly skilled technical team and experienced designers.

website design Melbourne

Cons

Again, those on a tight budget! A lot of businesses simply won’t need all the additional tech that comes with this option.

website design Melbourne

Custom Made Websites

Huge Project WEBSITE

What to do before

investing in this option:

  • Consider whether you really need this level of support and technical help
  • This is a big project, I’d certainly recommend meeting the agency!
  • Put a full proposal together and go out to tender. It’s more time consuming but it’s worth it to get the right company for you.

Website Design Build and its cost

Wrapping Up!

You may be tempted to head over to Google and type in “cheap web design” and try to save some money in the short term. I’d ask you to consider the REAL cost of getting a cheap website. What’s a basic online presence going to do for your business in the long run? The amount of business you lose from not having a high quality website may make you worse off.

On the other hand, think about your average sales amount, how many customers you’ll need to pay for a 5000 pounds website. If the numbers seem out of reach, then it might be worth starting with one of the cheaper options.

 They tend to be very basic in terms of design, and they’re not usually built with SEO in mind. That doesn’t mean they’re not going to rank high in search engines, it just means that some things aren’t going to be considered before or during the build. This means that it might take a lot of work on your part to get the site to scratch once it’s built.

website design Melbourne

My Advice:

My advice is to spend some time doing the research and find a web design company you can rely on, someone who truly understands what you want to achieve and can build a website that performs well and delivers a return on your investment.

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Over to you

What is your experience of hiring web design companies? Have you found it to be an easy process or have you had a few catastrophes along the way? I’d love to hear your thoughts in the comments below.

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